Portland Beard Oil is for any man looking to soften their beard, add weight to his beard creating a smooth, clean look. Also for the man who wants to grow a beard but hates the itchy stages when it first starts to grow. Portland Beard Oil prides itself on using the finest oils. Starting with the base of all natural argan oil. Know around the world as Liquid Gold because of the restoring properties to the hair and skin. (the dudes view) the babe agrees 100%.